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Free Total Addressable Pain (TAP) Calculator (Beta Version)

Total Addressable Pain (TAP) Calculator

Revenue follows the pain. Calculate the aggregate financial suffering of your target market.

Don’t know your numbers? Try a preset:
Tip: Check LinkedIn Sales Nav for company count.
e.g., Monthly billing errors = 12.
The cost of time wasted, fines, or lost deals.
Be conservative. Usually 40-70%.
Total Addressable Pain
$900M
Your market is losing $900M annually to this problem.

If you solve just 1% of this pain, your annual revenue opportunity is $9M.
Capture Value by Solving Pain